Trew Announces New President and COO – Alfred Rebello

Trew, a North American material handling solutions provider for integrators and end-users, announces the appointment of Alfred (Al) Rebello as the President and Chief Operating Officer.

Al is a 30-year industry veteran providing customer-focused organizational leadership and proven success delivering highly integrated Automation Systems. Before joining Trew, Al was the Business Operations Leader for Honeywell Intelligrated responsible for the delivery of the solutions from presales to installation. Previously he was the Senior Vice President of Operations with Intelligrated when acquired by Honeywell. Al is a graduate of the Harvard Business School General Management Program.

“Trew is an exciting organization with a lot of growth opportunities in front of us,” says Al Rebello. “We have a talented organization and a cultural commitment to delivering great solutions.”

“Alfred is a hands-on leader that brings entrepreneurial insights and knows how to execute at a high level,” says Mark Tefend, CEO. “I have known Alfred for well over twenty years. Alfred’s teams come to work. He drives commitment at every level, finding creative ways to solve challenges, making continuous improvements, and emphasizes ownership, teamwork, and process rigor.”

“Al’s well-rounded experience and a drive for delivering superior solutions will help broaden our client base and propel Trew’s growth,” Mark Tefend continued.

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