Martins Industries acquires M & R Tire Products

 MARTINS INDUSTRIES celebrates the addition of MAGNUM+

The tire equipment and products manufacturer acquire M & R Tire Products.

Farnham, Canada: MARTINS INDUSTRIES is proud to integrate MAGNUM+ to its brand portfolio of tire equipment and products. MAGNUM+ is a brand of high-precision tire balancing beads that are a revolutionary alternative to traditional wheel weight balancing. Through the acquisition of M & R Tire Products, MARTINS wishes to expand an ever-growing product offer that caters to any type of business in the world that has to work with and handle tires.

The main objective for MARTINS is to improve on an already successful business model. -The great synergy between MAGNUM+ and MARTINS INDUSTRIES on such things as corporate values, premium quality products, innovation and distribution channels is what motivated the acquisition in the first place.

“MAGNUM+ is a trusted brand with a solid network of distributors and customers. There’s no reason for us to change that.” Martin Depelteau, CEO of MARTINS INDUSTRIES

MARTINS’ worldwide distribution centers will ease the logistic and shipping for customers around the world, making it easy as free next-day shipping for any order size. Products will be stocked in Memphis, USA, Montreal, Canada, Tilburg, Netherlands and Sydney, Australia.

MAGNUM+ will also benefit from a complete rebranding from the logo design, to the online experience, and all the way to product packaging. The MAGNUM+ brand refresh will be launched at the 2019 SEMA Show from November 5th in Las Vegas.

MARTINS INDUSTRIES is a tire equipment and products manufacturer based in Farnham, Canada. Founded in 2002, MARTINS has designed, manufactured and sold over 2 million tire equipment products at all levels of the tire, car, fleet, trucking, OTR and aircraft industries throughout the world. They have distribution centers in the United States, Canada, Netherlands, UAE and Australia, along with manufacturing plants in Canada and China.

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