OMAHA, NE – Riekes Equipment has hired Katie Parr as their marketing director. Parr will provide energy and leadership to Riekes’ marketing efforts, bringing the company ever closer to the needs of its customers. Her successful track record with database and direct mail marketing are skills Riekes is anxious to put to use. “We are excited with the addition of Katie Parr to our staff. She brings new energy and ideas to the support of our customer base.” stated Duncan Murphy, President.

Parr hopes to implement a prosperous 2009 marketing calendar for Riekes, with the kick off of their “Did You Know” campaign. “Did You Know” focuses on educating both current and prospective customers on just how much Riekes Equipment does, and what we can do for their company. Parr’s fresh ideas and a new perspective on marketing will be a successful combination for the company.

Parr hails from Iowa, graduated from The University of South Dakota and resides with her family in Omaha, Neb.

About Riekes Equipment Company
Riekes Equipment Company is an industry leader in material handling solutions for over 70 years. Riekes offers a variety of lift trucks, hoist and crane products, fleet management services, and parts and service for all makes of lift equipment. For additional information visit www.riekesequipment.com.