CONEXPO-CON/AGG Holds Line on Exhibit Space RatesThursday, December 18, 2008
As a member-driven organization, the Association of Equipment Manufacturers (AEM) continually looks to increase the value of its services to the membership. AEM announces a hold on CONEXPO-CON/AGG exhibit space rates for members, to help them manage their budgets more effectively in these tough economic times and increase their trade show return on investment.
“We are an association whose sole purpose is to deliver services that position our members and the entire industry for future growth and opportunities. This holds true for all our industry-support programs, not just trade shows,” stated Megan Tanel, vice president of exhibitions for AEM.
AEM’s Tanel noted that AEM has always run its trade shows with a “by the industry, for the industry” philosophy, focusing on maximum return on investment for exhibitors and attendees. This includes show policies overseen by manufacturer-driven committees, targeted industry education and qualified customer registration data.
“Surveys have shown the value of marketing even in a downturn, and that trade shows are one of the most cost-effective ways to reach buyers ready to make purchasing decisions. This rate hold is one way we can keep our members competitive in the marketplace,” stated Tanel.
AEM regularly reviews all show budgets to keep costs as low as possible. And, it will continue to pursue industry partnerships to further increase the value of the show to all participants, Tanel added.
“We operate our shows as a member and industry service. Making money is not the main object,” she said.
The next CONEXPO-CON/AGG will be held March 22-26, 2011 at the Las Vegas Convention Center in Las Vegas, USA. The show is held every three years and is the gathering place for the construction and construction materials industries.
CONEXPO-CON/AGG will again include its “exhibitor package plan” in the show exhibit space rates, to provide additional value to companies participating in the exposition. The plan covers costs that are often additional at other shows, such as full drayage services (including the unloading/loading of all crated materials and machinery and delivery to exhibit spaces from the marshalling yard and pick-up at show close), general stand cleaning, and pipe and drape for standard inline exhibit stands.
The last CONEXPO-CON/AGG broke attendance and exhibit space records, and offered a record amount of industry education. More information is available online at www.conexpoconagg.com, by phone 800/867-6060 (toll free) or 414/298-4150, or by fax 414/272-2672.