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February 2016 Digital Edition

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February is American Heart Month

February 1, 2016

Poor diet, lack of exercise and other major risk factors for heart disease and stroke are responsible for at least 25 percent of companies’ healthcare costs. Is it any wonder that investing in the health of employees is one of the best... Read more about February is American Heart Month

Take care of your equipment and it will take care of you! #130

January 18, 2016

As easy as it is today, cleaning the floors were as difficult and time consuming years ago. There are in today’s market, equipment that make sweeping and/or scrubbing that surface very quick indeed. Take the Advance Captor as a very good... Read more about Take care of your equipment and it will take care of you! #130

Are you treating your customers like dogs?

December 15, 2015

Having recently been introduced to a shameful statistic, I thought it timely to give you my opinion on this subject. See if you can swallow this dose of reality: When interviewed, travel agents believe they retain 78% of their paying customers.... Read more about Are you treating your customers like dogs?



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ARA Foundation and ARA of Colorado Donate to Colorado Flood Relief Efforts

Wednesday, October 2, 2013

The American Rental Association (ARA) of Colorado made a donation of $500 to the American Red Cross for assistance with flood relief efforts in that state. With matching funds from the ARA Foundation and an additional $2,500, voted on by the board of trustees, a total gift of $3,500 was given for disaster recovery in the area.

“The ARA Foundation is here to help our members and the communities they serve. We had unanimous agreement that this was a great way to use the ARA Foundation’s funds because if our members’ communities aren’t thriving, our members can’t survive and thrive. These funds for the American Red Cross will help those in need. The ARA Foundation is glad to be able to offer this outreach in these types of disaster situations,” says Catherine DeBusk, CERP, vice president of Party People Rentals in Phoenix, who serves as chair of the ARA Foundation board of trustees.

The disaster recovery program began in 2010 with the goal of offering assistance for rental businesses and their communities affected by a natural disaster. In the last year, this program has donated funds for relief and recovery efforts from Hurricane Sandy, the wild fire disasters in Arizona as well as the flooding in Alberta, Canada.

For more information on the disaster relief and recovery efforts of the ARA Foundation, go to ARAfoundation.com or contact Jenni Venema, ARA Foundation director of development, at 800-334-2177, ext. 236, or jennifer.venema@ararental.org.

About the ARA Foundation Founded in 1976, the ARA Foundation, a 501(c)3 organization, is the recognized leader for philanthropic support in the rental equipment industry. The ARA Foundation’s mission is to develop and implement programs that create educational opportunities, build relationships and aid the industry. Current programs include educational scholarships for students pursuing a career in the rental equipment industry; the Rental Executive Advisory Program (REAP), a network of rental industry peers to advise rental business owners; a rental equipment industry catastrophic disaster relief fund; a rental equipment industry disaster recovery program, a philanthropic awareness program, an international rental business leadership program that connects rental professionals throughout the world, and a young professionals program For more information, log on to www.ARAfoundation.com.

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