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Interroll introduces new customer program: “Rolling On Interroll”

Wednesday, June 3, 2015

The Interroll Group launches its new customer loyalty program, “Rolling On Interroll.” In collaboration with partners, system integrators and OEMs, the program is aimed at
raising awareness among customers of the critical importance of high­quality key components when it comes to material handling machine and plant engineering. Medium­sized plant and machinery construction companies in particular are struggling with ever­growing competition and ever­tighter project deadlines in today's market environment. As a solution, Interroll offers great performance, reliability and product quality; a standard of excellence now being identified by the quality
seal, “Rolling On Interroll.”

Each individual component in a material handling facility is, of course, important. But some key components, such as rollers and drives, are more mission­critical than others. For example, a drum motor in a meatprocessing plant is only a small component in a much larger system, but is absolutely critical to smooth throughput and reliable plant operations.

“Rolling On Interroll” is aimed at helping customers for whom Interroll products represent a critical success factor in their systems, highlighting for customers the way in which using high­quality products increases the value of the entire system.

This strategic program underscores Interroll’s business model as a neutral provider of key products that are based on open platforms and designed for excellence in material handling and logistics operations. Interroll is committed to acting as a strong partner for plant and machinery design and construction companies worldwide.

“Many customers have been counting on us for years, if not decades, and trust the quality of our products. With ‘Rolling On Interroll,’ we want them to benefit from our expertise even more,” said Jens Karolyi, Senior Vice President of Corporate Marketing & Culture for Interroll Group. “This could be by participating in training courses at our academy, attending joint workshops with our product managers, or making the most of further benefits they are familiar with from other loyalty programs. This program is mainly intended for medium­sized OEMs and system integrators who are committed to using our products in mission­critical applications because they know they are absolutely the best available.”

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