Become the Exception
Mike Marchev is a marketing humorist who has the skill to motivate. He shares his personal experiences and lessons in a fun, light and refreshing fashion through his monthly Become the Exception articles.
Learn more about Mike at www.mikemarchev.com
“Hardships come but hardships go, and nothing makes both of the peaks more beautiful or its valleys more bearable than humor.” This quote was taking from page 205 from You, Inc., a book written by Harry Beckwith.
You don’t have to... Read more about Making a living is not a laughing matter, or is it?
Although there may not be any “do-overs” or “mulligans” in business these days, there is certainly time and rationale for “do-agains.”
Let me explain:
I recently sent out a blast email promoting one of my books. In... Read more about Persistence pays dividends
I was sitting on the couch on a Saturday morning when my wife shared a video of the young golf phenomenon Jordan Speith with me. The President’s Cup was being played in Korea and the young Mr. Spieth was hitting out of a greenside bunker.... Read more about What’s the difference?
Have you succumbed to the pitfalls of SBC? I am betting that you have. And if so, you had better do a complete reversal sooner rather than later.
These letters stand for “Social Buffoon Curse.” It is when you start talking about... Read more about The SBC.
I do not see what all the fuss is about. Who said that building a business had to be difficult? Certainly not me. Like everything worth pursuing, it is the fundamentals that will get you to where you are trying to go.
In an attempt to... Read more about Let’s keep things simple
There is a thin line between “customer service” and being a doormat. Remember–you can’t be all things to all people.
If there is one common refrain I hear (and if I’ve heard it once I’ve heard it a hundred times) it is:... Read more about It’s your business, do something about it
You all know how much I enjoy the Olympics; they are truly special times of year. I was once watching an event that resembled cross-country skiing. And as it is only fair, when you take a group of international, world-class athletes, you put... Read more about Don’t ever count yourself out
If you are an honest, hard-working business professional who has more than a modicum of interest in helping others get through this whacked-out world we live in, then I say it is your obligation to let us know you exist and are here to help... Read more about A lesson worth learning
Like hockey or not, today’s message serves as a great reminder for all of us.
Last season the Washington Capitols and The NY Rangers faced off for game seven in the semi-finals of the Stanley Cup Playoffs. It was all on the line. The... Read more about 72 shots – three goals
The lovely little town of Delray Beach is situated along the pristine beaches of south Florida between the towns of Boynton Beach and Deerfield Beach, 15 miles south of West Palm Beach. (That’s a lot of beaches.)
That smell wafting in... Read more about You are not for everybody